I ran a transaction and it was declined – what should I do now?

When a transaction is declined it means that the attempted payment was not successful. There are many reasons for this, including a lack of funds in the customer’s account or the customer’s account being over its assigned credit level. When a card is declined, you can try rerunning the transaction in case a mistake was made, but most often the original response is accurate. Since the decline response comes from the bank that issued the card, your customer should contact their issuing bank for more information.